Wanting to switch to a more ‘green’ beauty routine is now more popular than ever before. We care more than we did about our planet, and every little change can help the environment. Choosing the right product is always essential, particularly when it comes to ‘clean’ products. Read on to discover the different categories that apply to green beauty, as well as some of the top brands to choose from.
THE MEANING OF GREEN IN BEAUTY
Formulated without certain harmful ingredients, clean products usually combine the different plants and vitamins. Ingredients such as silicones, parabens and sulphates can cause irritation to the skin and aren’t included in this category.
Natural products include ingredients derived from nature. A brand only needs to have 1% of natural ingredients to describe itself as ‘natural’. Of course 100% natural products will expire quicker than alternatives with some man-made ingredients. Again, always check ingredients; for the ingredient list the concentrations go from higher to smaller, so pay attention to the order as well.
Just as natural, the same applies for organic; you only need a very small percentage. To make sure you choose the proper organic products, look out for the Soil Association certifications. For a product to be classed as organic, it shouldn’t have been developed using any Genetically Modified Organisms (GM), herbicides, and synthetic fertilisers or tested on animals. The anti-oxidants are usually of a higher percentage in these products, and often packaging is recyclable or biodegradable.
Again the definition for cruelty-free products is not binding by the FDA (Federal Food and Drug Administration in the USA) but in general, none of the products used along the process of the product creation should be connected to animal testing. Part of this category is also the fact that required animal testing can be applied by the law of a country. For example, in China animal testing is required by law, so if a company sells its products in China, they will be required to test on animals even if they don’t test on animals in their country of origin. Look out for the Leaping Bunny logo.
When it comes to beauty products, the term vegan isn’t regulated. However, the general definition is that none of the ingredients used in the production should be animal derived. Some of the non-vegan ingredients often used in beauty include honey, beeswax, lanolin, collagen, silk, snail gel, albumen, carmine, cholesterol, gelatin and others. The Leaping Bunny logo also applies to vegan products, and the Vegan Society logo is another one you should look out for.
GREEN BRANDS WE LOVE
Votary was created to harvest
The Skin Recovery Blend by de Mamiel, is a pressed serum suitable for all skin types, as it addresses every different concern. For dry
One of the first beauty brands to make green beauty ‘cool’ so to speak was the American Tata Harper. The Resurfacing Serum is created similar to her popular Resurfacing Mask, containing a powerful combination of AHA’s and BHA’s, which give you the ultimate glow, while protecting the skin from free radicals. Some of the key ingredients include tomato carotenoids; that help with redness,
The award-winning skincare brand Drunk Elephant, created by Tiffany Masterson has finally arrived in the UK. Check out their mini discovery set with their hero products, like the Virgin Marula Oil and C-Firma Day Serum. All products are formulated without essentials oils, silicones, SLS, fragrance or alcohol, ingredients that Masterson identified as the ‘Suspicious 6’ resulting in a new skincare category that she named as ‘clean-clinical’. They strongly promote the idea of mixing your skincare together, to create a ‘skincare smoothie’. Drunk Elephant is natural and cruelty-free however not all products of the line are vegan, but most of them are, so check the labels!
Oskia’s CityLife range is a very popular one, and adding the CityLife Booster in your routine (mixed in with one of your normal creams), will help protect your skin against pollution. The blend of vitamins A, B3, C and E with minerals like malachite and zinc develop a barrier against free radicals. Another great product from Oskia is the Super 16 serum that will boost your collagen (aka what makes your skin look plump) and with its potent 16 nutrient blend will help with anti-aging and hydration. Some of the powerful ingredients
Herbivore Botanical made its way in Europe recently all the way from Seattle. With minimalistic
The only certified organic brand (by ECOCERT) in the L’Oreal portfolio, French Sanoflore should be on your radar. The French are known for their amazing pharmacy-sold skincare and Sanoflore is one of them. The brand is cruelty-free, not sold in China, and most of the products are vegan, apart from those containing honey. The Rose Floral Water is a perfect facial mist to spray before and after makeup, for instant hydration, plus it smells of rose! It contains antioxidants to refresh and give
The vegan Cerulean Soothing Hydration Recovery mask is the perfect accompaniment for the winter. The luxurious holistic mask mixes botanic and biotechnological active ingredients; like algae, peptides and encapsulated superoxide dismutase, an antioxidant that fights and protects against free radicals. Kypris was set up in Scottsdale, Arizona (where the products are still produced) in 2012 by Chase Polan to balance and repair the skin, with a strong focus on sustainability. The award-winning line is natural, cruelty-free as well as vegan.
Originally written for MINE Magazine